The Welpr Rating is determined by a scoring formula. The formula takes into account the products safety, user satisfaction, and eco-ethical standing. Click here to learn more.
Best Non-Toxic Brow Gel in 2024
Written by Camille May
Cofounder & Product Curator
Medically reviewed by Olushola Awoyemi
PhD Environmental Toxicology
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What you should know when choosing non-toxic brow gel on Welpr:
- Only the cleanest products make it onto Welpr.
- We use a score called the Welpr Rating to rank each product.
- The Welpr Rating is based on math, not opinion, ensuring it's free from human bias.
Find Non-Toxic Brow Gel
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Natural Brow Define Palette - Inika
Certifications
User Satisfaction
Est. Price
$41.00
Pros & Cons
Pros Mentioned
- Calidad
- Útil
- Completo
Cons Mentioned
- Caro
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Mica, Zinc Stearate, Caprylic/Capric Triglyceride, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007)
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Expressionist Brow Gel - Well People
Certifications
User Satisfaction
Est. Price
$17.00
Product Details
- Tinted eyebrow gel that instantly thickens, tames, and fills brows for a fuller look
- Features a micro-precision brush for effortless grooming and taming of brows
- Creamy, wax-based formula designed to condition and hold brow hairs, providing natural pigment for color and definition
- Infused with Cocoa Butter and Sunflower Seed Wax to nourish and moisturize brow hairs with Vitamin E and antioxidants
- Dermatologist-developed, vegan, and cruelty-free formula
- Well People is certified by PETA Cruelty Free and Leaping Bunny
Pros & Cons
Pros Mentioned
- Natural
- Easy
- Pigmented
Cons Mentioned
- Clumpy
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Water, Coconut Alkanes, Polyglyceryl-3 Polyricinoleate, Copernicia Cerifera (Carnauba) Wax, Brassica Campestris/Aleurites Fordi Oil Copolymer, Glycerin, Sorbitan Olivate, Octyldodecyl Oleate, Theobroma Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Helianthus Annuus (Sunflower) Seed Wax, Leuconostoc/Radish Root Ferment Filtrate, Magnesium Myristate, Silica, Zinc Stearate, Magnesium Sulfate, Sodium Chloride, Coco-Caprylate/Caprate, Aloe Barbadensis Leaf Juice, Cocos Nucifera (Coconut) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Tocopherol, Sodium Phytate, Helianthus Annuus (Sunflower) Seed Oil (+/-): Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Ready Set Brow 24 Hour Invisible Shaping and Setting Clear Gel - Benefit
Certifications
Highlights
User Satisfaction
Est. Price
$25.99
Product Details
- Helps shape and tame brows and lock on makeup
- Features a flake-free formula that is easy to apply and quick to dry
- Provides strong yet flexible hold
- Gives an invisible finish that lasts for 24 hours
- Includes a custom-molded, dual-sided wand that coats hairs from root to tip
Pros & Cons
Pros Mentioned
- Waterproof
- Durable
- Clear
Cons Mentioned
- Inconsistent
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Aqua (Water), Alcohol, Acrylates Copolymer, Amp-Acrylates Copolymer, Hydroxyethylcellulose, Phenoxyethanol, Peg-12 Dimethicone, Caprylyl Glycol, Panthenol, Butylene Glycol, Gossypium Herbaceum (Cotton) Extract
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Honestly Healthy Brow Gel for Fuller Looking Brows - Honest Beauty
Certifications
User Satisfaction
Est. Price
$13.35
Product Details
- New look, same great formula; packaging may vary.
- Winner of the 2020 InStyle Best Beauty Buys Award.
- Nourishes and moisturizes for healthy-looking brows.
- Buildable color allows for desired intensity.
- EWG Verified and dermatologist & physician tested.
- Vegan and cruelty-free product.
- Packaged in 100 percent tree-free paper carton.
- Formulated with avocado oil to nourish and smooth.
- Contains antioxidant-rich pomegranate and acai extracts.
- Free from petrolatum, paraffins, parabens, synthetic fragrances, silicones, and mineral oil.
Pros & Cons
Pros Mentioned
- Natural
- Clean
- Fuller
Cons Mentioned
- Flimsy
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Water (Aqua/Eau), Polyhydroxystearic Acid, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate SE, Myrica Cerifera (Bayberry) Fruit Wax, Cellulose, Glycerin, Coconut Alkanes, Coco-Caprylate/Caprate, Hydrolyzed Corn Starch, Ricinus Communis (Castor) Seed Oil, Silica, Propanediol, Methyl Dihydroabietate, Trifolium Pratense/Vigna Radiata Sprout Extract, Hydrolyzed Vegetable Protein, Decyl Glucoside, Lauryl Glucoside, Hydroxyacetophenone, Xanthan Gum, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77499, CI 77492, CI 77491)
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Organic Brow Pomade - SAPPHO Paradigm
Certifications
User Satisfaction
Est. Price
$30.00
Pros & Cons
Pros Mentioned
- Control
- Easy
- Lasting
Cons Mentioned
- Dark
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Ricinus Communis (Castor) Seed Oil*, Euphorbia Cerifera (Candelilla) Wax, Copernicia Cerifera (Carnauba) Wax*, Stearic Acid, Simmondsia Chinensis (Jojoba) Seed Oil* and Calendula Officinalis Flowers* and Matricaria Recutita (Chamomile) Flowers*, Hectorite, Phenethyl Alcohol, Argania Spinosa (Argan) Oil*, Zinc Stearate, Tocopherol
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Air Brow Tinted Gel - Kosas
Certifications
User Satisfaction
Est. Price
$24.00
Product Details
- Provides a clean, long wear, tinted moussey-gel that creates airy, feathery brow appearance.
- Enhanced with hair care actives that condition and support full brow health.
- Allows for the creation of bold, full, and effortless-looking brows that mimic the appearance of real hair.
- Offers strong hold and thickness to brows without stiffening or flaking.
- Includes a small triangular spoolie designed to boost and lift each hair.
- Contains 5% castor oil among other natural hair care actives to nourish and protect brows.
- Formulated without fragrance, silicone, mineral oil, synthetic waxes, and microplastics.
- Cruelty-free and vegan.
Pros & Cons
Pros Mentioned
- Natural
- Lasting
- Easy
Cons Mentioned
- Flaky
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Aqua, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Ricinus Communis (Castor) Seed Oil, Pullulan, Stearic Acid, Cetyl Alcohol, Glycerin, Oleic/Linoleic/Linolenic Polyglycerides, Sorbitol, Glyceryl Oleate, Silica, Mica, Panthenol, Biotinoyl Tripeptide-1, Butyrospermum Parkii (Shea) Butter, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Foeniculum Vulgare (Fennel) Fruit Oil, Trehalose, Acacia Senegal Gum, Polylactic Acid, Citric Acid, Xanthan Gum, Sodium Hydroxide, Phenethyl Alcohol, Pentylene Glycol, Propanediol, Tin Oxide [+/ -: Titanium Dioxide (CI 77891), Iron Oxide (CI 77492), Iron Oxide (CI 77491), Iron Oxide (CI 77499)]
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Brow Boss Gel - Colourpop
Certifications
Highlights
User Satisfaction
Est. Price
$12.99
Pros & Cons
Pros Mentioned
- Natural
- Polished
- Long-lasting
Cons Mentioned
- White
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Water, Glycerin, Glyceryl Stearate, Cetyl Alcohol, Stearic Acid, Propylene Glycol, Simmondsia Chinensis (Jojoba) Seed Oil, Polysorbate 20, Ppg-5-Ceteth-20, Copernicia Cerifera (Carnauba) Wax, Polybutene, Ethylhexyl Palmitate, Dimethicone, Caprylyl Glycol, Phenoxyethanol, Aloe Barbadensis Leaf Juice, Glycine Soja (Soybean) Oil, Xanthan Gum, Hexylene Glycol, Trisodium EDTA, Cucumis Sativus (Cucumber) Fruit Extract
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Turn It On Soap Brows Styling Pomade - TOOD
Highlights
User Satisfaction
Est. Price
$24.00
Product Details
- Vegan, vegetable-based soap formula
- Provides long-lasting hold, definition, and thickness to brows
- Suitable for natural, polished looks or dramatic, fluffy, laminated appearances
- Can be applied using a dampened brush for versatile styling
- Encourages experimentation to find the optimal water to soap ratio for application
- Cruelty-free, all-natural formulation
- Free from toxic ingredients such as mineral oils and PEGs
- Packaging made from recycled and upcyclable metal tins
- Uses soy-based inks and food-grade materials for packaging
Pros & Cons
Pros Mentioned
- Natural
- Effective
- Durable
Cons Mentioned
- Residue
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Sodium Palmate, Sodium Palm Kernelate, Water/Aqua/Eau, Glycerin, Sorbitol, Coconut Acid, Sodium Chloride, Tetrasodium Glutamate Diacetate
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
In Frame Brow Gel - Ilia
Certifications
User Satisfaction
Est. Price
$24.00
Product Details
- Clear brow gel that adds shape and structure with comfortable, medium hold and a natural finish.
- Long-lasting formula holds brows in place for eight hours without flaking or feeling crunchy.
- Contains hydrolyzed quinoa, a protein-rich extract that helps condition and strengthen hair.
- Features a hair renewal complex that targets hair follicle stem cells to help brows appear fuller and thicker.
- Cruelty-free, fragrance-free, and vegan.
- Formulated without talc, carbon black, gluten, silicones, oils, nuts, synthetic fragrance, nanoparticles, sulfates, phthalates, and parabens.
Pros & Cons
Pros Mentioned
- Natural
- Effective
- Non-sticky
Cons Mentioned
- Clumpy
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Aqua/Water/Eau, Alcohol Denat., Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer, PVP, Glycerin, PVM/MA Decadiene Crosspolymer, 1,2-Hexanediol, Caprylyl Glycol, Ethylhexylglycerin, Hydrolyzed Quinoa, Sodium Hydroxide, Glycine, Larix Europaea Wood Extract, Sodium Metabisulfite, Sodium Benzoate, Camellia Sinensis Leaf Extract, Zinc Chloride
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Brow Freeze - Anastasia Beverly Hills
Certifications
User Satisfaction
Est. Price
$23.00
Pros & Cons
Pros Mentioned
- Effective
- Long-lasting
- Easy-to-use
Cons Mentioned
- Waxy
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Water (Aqua), Ceteareth-30, D-Sorbitol, Propanediol, Glycerin, Phenoxyethanol, Propylene Glycol, Ethylhexylglycerin, Citric Acid, Potassium Sorbate
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Natural Aloe Gel Lash + Brow Mascara - Ere Perez
Certifications
User Satisfaction
Est. Price
$28.00
Product Details
- Made with high-quality natural ingredients.
- Features vitamin-rich aloe vera which is considered to lengthen lashes and highlight natural lash color.
- Suitable for lash extensions, contact lens users, and sensitive eyes.
- Sweat-proof and water-resistant properties.
- Can be used as a brow groomer to provide extra shape and definition for a sleek natural look.
- Product attributes include being vegan, cruelty-free, non-toxic, non-GMO, and plastic-free.
- Supports the UN Global Compact philosophy.
- Application involves using upward strokes for lashes and outward strokes for brows to define and shape.
Pros & Cons
Pros Mentioned
- Natural
- Non-irritating
- Sustainable
Cons Mentioned
- Weak
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Aqua (Water), Aloe Barbadensis (Aloe Vera) Gel, Ethyl Alcohol, Cellulose Gum, Glycerin, Hydrolyzed Corn Protein, Adenosine, Magnesium Ascorbyl Phosphate, Carnitine, Panthenol, Potassium Sorbate
Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.
Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.
User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.
Brow 1980 Volumizing Eyebrow Pomade - MERIT
Certifications
Highlights
User Satisfaction
Est. Price
$19.95
Product Details
- Adds color and volume to eyebrows.
- Creates healthy, fluffy arches reminiscent of 1980s style.
Ingredients
Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.
To analyze individual ingredients, use INCIDecoder.
Ingredients: Aqua (Water, Eau), Mica, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax, Cire De Carnauba), Polyisobutene, Propanediol, Glyceryl Stearate, Polyacrylate-21, Kaolin, Palmitic Acid, Oleic Acid, Stearic Acid, Synthetic Beeswax, Panthenol, Caprylyl Glycol, Tocopheryl Acetate, Myristic Acid, Hydroxyethylcellulose, Nylon-6, Butylene Glycol, Trideceth-6 Phosphate, Hexylene Glycol, Lauroyl Lysine, Dimethicone, Dipropylene Glycol, Triethoxycaprylylsilane, Glyceryl Caprylate, Silica, Quartz, Potassium Sorbate, Phenoxyethanol, Chloroxylenol, CI 77491/77492/77499 (Iron Oxides)
Our Product Rating System
First, Camille (co-creator of Welpr) hand picks cleaner product options from a variety of sources.
Next, we collect information about each product's safety, consumer satisfaction, and eco-ethical standing.
Finally, we run all this information through an algorithm that calculates the Welpr Rating.
Welpr Rating:
5.0/5
Part 1: Product safety
We evaluate safety information from 3rd party organizations (e.g. EWG, Made Safe, etc.). Instead of relying solely on any one of these companies for safety information, we assess all of them.
Part 2: Consumer satisfaction
We scour the web for consumer ratings and reviews to verify products are not only cleaner options, but also effective. Products can either be Above Average, Average, or Below average for their respective category (e.g. cleaning products).
Part 3: Ethics & Environment
When you buy a product, you’re supporting that company with your dollars. We believe it’s important to support ethical companies, so we pool together certifications that verify a company's ethics and environmental impact.
Common Harmful Chemicals in Brow Gel
Chemical Name
Why it’s harmful
Epoxy Resin
Epoxy resin is frequently used as an adhesive but can have health effects through skin contact or inhalation. Overexposure can lead to eye, nose, throat, and skin irritation, as well as skin allergies and asthma.
Hydroxyethyl Cellulose
Hydroxyethylcellulose plays a crucial role in cosmetics and personal care products as a binding, emulsion-stabilizing, and viscosity-controlling agent. It is a versatile ingredient, serving as a thickener and rheology modifier in toothpaste formulations, and effectively thickens products like shampoos, body washes, and shower gels. This chemical enhances the texture and feel of skin and hair products, reduces skin irritation potential, and reduces stickiness in hair gels. Importantly, it is considered safe for use in cosmetics and personal care products by the Cosmetic Ingredient Review (CIR) Expert Panel.
Panthenol
Panthenol is commonly utilized in cosmetics and personal care products as a humectant, emollient, and moisturizer, helping retain moisture in various applications like foundations, lipsticks, shampoos, and sunscreens. It typically requires skin contact to cause a rash and is found in a wide range of products such as cuticle oils, nail treatments, sunburn treatments, and eye drops.
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